Smart BuilderWeb platform
Smart Builder
Your website, governed from draft to live.
A governed CMS and website-delivery platform: design pages visually, route every change through approvals, then publish, schedule and measure.


- Type
- Web platform
- Platform
- Web
- Sector
- FinTech
- Capabilities
- 9
- Status
- Delivered
Where Smart Builder fits
Every website change waits on a developer, approvals happen in chat threads, and nobody can say who published what, or when.
Smart Builder is a governed enterprise CMS and website-delivery platform.
It lets business teams manage a public website, its pages, content, design and publishing without waiting on a development team for routine changes. A drag-and-drop page designer, bilingual content and per-page SEO work alongside configurable approval workflows, platform-wide security controls, a detailed audit trail and scheduled publishing. Analytics drawn from Google Analytics and operational reports close the loop, so the people who own the website can see how it performs and who changed what.
A website managed with Smart Buildermobilypay.saEvery piece of Smart Builder
9 capabilities that lock together into one platform.
Visual Page Designer
Drag sections from the toolbox onto the page, rearrange them, and control each section’s content and styling without development work.
Content, Media & SEO
Bilingual pages and structured content, a central file repository for reusable assets, per-page SEO fields, and dark and light themes.
Configurable Workflows
Administrators define each workflow’s steps, the actions available at every step and where each action leads, including when the workflow ends.
Approval Workspace
One place to see everything waiting for a decision and approve, return or reject it.
Scheduled Publishing
Set effective dates for pages, content and offers, let time-limited items expire automatically, and deploy a new website version when needed.
Offers & Promotions
Manage offer images, Arabic and English content and terms in one or several sections, with scheduled activation and automatic expiry.
Security & Access Controls
Users, roles and multi-factor authentication, plus central policies for passwords, sessions, tokens and allowed file types and sizes.
Audit Trail & Reports
Every view, change, approval and sign-in is logged, with reports on deployments, daily workflow activity and expired offers.
Analytics Dashboard
Website insights from Google Analytics: visitors by region and day, new versus returning visitors, peak hours, platforms, channels and campaigns.
Built for
The people Smart Builder serves, and what each of them gets.
Content editors
Build and update pages without waiting on developers.
- Drag-and-drop page designer
- Arabic & English content
- Per-page SEO and media library
Approvers
Review every change before it reaches the public website.
- Approval workspace
- Approve, return or reject
- Full history in the audit trail
Administrators
Set the rules the whole platform follows.
- Workflow steps and actions
- Users, roles and MFA
- Security and file policies
Inside Smart Builder
Real screens, the way people use them every day.

Visual page designer

Analytics dashboard
From draft to live
Design the page
Drag sections onto the page and arrange them visually.
Add content & SEO
Write in Arabic and English and set each page’s SEO details.
Submit for approval
The configured workflow routes the change to the right reviewers.
Approve, return or reject
Reviewers act from their approval workspace; every action is logged.
Schedule & publish
Publish now or on an effective date; offers expire on their own.
Measure
Track visitors, channels and campaigns on the analytics dashboard.
See it working with your own data.
Book a walkthrough and we will show how Smart Builder fits the way your organization works.

